Every once in a while, Nike creates a star-studded commercial consisting of cameos from several of the big-name athletes on their roster. They’ve done it again with a brand new ad for Nike Zoom. The commercial includes Odell Beckham Jr., Richard Sherman, Kobe Bryant, Serena Williams, Wayne Rooney, and Rafael Nadal amongst many other athletes
LeBron James hurt himself colliding with a cameraman during Game 4, and Nike brand manager Lynn Merritt was livid. Merritt blamed the incident on the cameraman for some reason, even though the guy was just doing his job. Since Merritt is LeBron’s brand manager (and LeBron is a probably considered a pretty big client), it’s
Move over Adidas, because Nike will be the official maker of NBA uniforms and apparel starting the 2017-2018 season, the league announced Wednesday. For the better part of a decade, Adidas has been supplying the NBA with all of the league’s official apparel including the jersey T-shirts and the long-sleeve warm-ups. But Adidas was forced
Would you foot a $5,000 bill to wear a pair of sneakers that the NBA banned because of uniformity regulations? Michael Jordan apparently didn’t care when he continued to wear a banned pair of red-and-black shoes, while Nike paid any fines that he incurred. Although we now know that the red-and-black shoes the NBA banned
Well, one has to hand it to the Nike Store Twitter account. They are listening to their customers.
Tobie Hatfield: Athlete Insights from UO Sports Product Management on Vimeo. Even if you are not a sports fan, you probably have a memory of Michael Johnson competing in the 1996 Atlanta Summer Olympics with his famous gold shoes. Johnson wore the shoes for the 100m dash, which he won, and now we finally have
President Obama visited Nike headquarters last week in order to trumpet a new proposed trade initiative and he was greeted by a couple of gifts by those at the Swoosh. In addition to getting the first ever Jordan MTM shoe, the President was also gifted a pair of Jordan 4Lab11’s (which uses the Air Jordan 4 as
Tiger Woods was hanging out at the Nike campus in Shanghai this week, and during a quick press stop he got to hang out with Yao Ming.
Having pretty much already cornered the basketball shoe market, it now appears that Nike will also become the NBA’s official apparel provider starting with the 2017-18 season.
Don’t just dream. #justdoit http://t.co/4CRkVzrIBm — Nike (@Nike) April 5, 2015 Everything about this new Nike golf commercial is brilliant. Check out the latest and greatest commercial featuring a young Rory McIlroy and his respect for Tiger Woods throughout the years. You can’t help but hope that Tiger has a good showing at the Masters
Adidas is getting crushed in the uniform game.
Michael Jordan’s Jordan Brand may be printing money at this point but when it comes to signature athlete shoes, LeBron James rules the NBA.